dehaze
10th Degree
dehaze
10th Degree

ONLINE MEDIA SERVICES

Wherever They Are, We Can Put You There

When it comes to online media services, our agency is mathematical, data-driven and consumer-centric. We utilize precise planning techniques and aggressive, ROI-focused buying to reach your target audience where they are most likely to respond – across any channel or device.

We are methodical in our analysis and relentless in our optimization. Whether buying video, display, or social inventory, we constantly strive to maximize your media ROI to drive sales and build your brand.

CASE STUDY – HIGHER EDUCATION

Situation

  • A WASC accredited online university wanted to grow enrollments by attracting a new group of students beyond existing target audience of active duty and military veterans.

Services/Solution

  • Landing Page/Website Design & Development, Online Media, Search Marketing: PPC & SEO

Success

  • 118% lift in brand awareness
  • 36% lift in inquiries around primary geo-targets
  • 20% lift in enrollments

NOBODY CLICKS ON BANNERS

Hypothesis

  • Banner ads increase website visitation (beyond direct traffic)

Experiment/Design

  • Conducted by ComScore in conjunction with one of our pubs
  • Sample population: 33,498 (universe of over 2MM panelists)
  • Control group: consumers not served banner ads
  • Test group: consumers served banner ads

Results

  • 300% lift in Natural Search clicks to advertiser’s site
  • 140% lift in Paid Search clicks to advertiser’s site
  • 300% lift in Brand Term Search Queries
  • 212% lift in Page Share among competitive set