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What is Connected TV? Connected TV is the latest video advertising buzzword floating around the industry. Yet many people still

Quality Score is the enigmatic numerical evaluation tool Google uses in the administration of ads within AdWords. Quality Score is

It’s coming on two years since the AMP update came into play, and it is finally beginning to live up

Mortgage companies are facing challenging times. The rise of the internet has brought about changes that are difficult to adjust

The landscape of online advertising is rapidly changing.  New technologies have emerged that are not only disrupting traditional online advertising,

Why do some websites rank better than others in the organic search results? It has a lot to do with

According to a recent report by MarketingCharts, social media advertising has more influence on the buying decisions of American adults than

Bid management is a critical part of successful digital advertising campaigns, so Google enhanced the automated bid management process to

Has your direct traffic been increasing? If so, you may think it’s because your brand awareness has improved. Actually, it

Google announced the biggest change to their pay per click advertising program since AdWords launched fifteen years ago. Mobile is